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Friday, October 16, 2026
Alpha Bulletin

TikTok Offers Users Control to Decrease Artificial Intelligence-Made Media in Their Feeds

The platform is rolling out a new feature that permits them to lessen the amount of AI-created videos appearing in their streams. This move comes as the platform revealed that it presently contains in excess of 1 billion content made with AI.

Testing and Rollout

The update is being tested over the coming weeks before a widespread launch. This advancement aligns with a surge in AI content, fueled by emerging video-generation tools.

AI Content on Other Platforms

Recent reports that almost one in 10 of the most rapidly expanding video streams on another major platform primarily display clips produced artificially. A considerable share of this content is deemed “AI slop”, a phrase for inferior, bulk-generated content that is frequently nonsensical or dreamlike.

Our research shows that a lot of users appreciate content created using AI tools, from digital art to educational videos, and we want to offer the community the option to adjust the amount of that, according to their own preferences,” said a platform representative.

AI on the Platform

The service disclosed that there are presently over a billion videos on its service tagged as made with AI. Overall, in excess of 100 million media items are uploaded to the service each day, making AI content a minor part of its complete catalog.

How to Adjust Settings

Users will be able to decrease or raise the amount of AI-generated videos they see by accessing the content preference setting in the platform and choosing “AI-generated content”. Additional categories that currently be modified under the filter include current affairs, style, aesthetics, and dance.

Platform Guidelines

Its guidelines oblige users to label lifelike artificially created content, and it prohibits harmful deepfakes of public figures or critical incidents. Any realistic AI-generated clip that is without a tag can be deleted under its terms of service.

Furthermore, the app will from now on apply an “AI-made” label to content created with its proprietary AI systems, or flagged by an industry-wide initiative for recognizing artificial media. This step is intended to deter users from attempting to circumvent the tagging system.

Educational Initiatives

The platform is furthermore establishing a two million dollar AI literacy fund for specialists and institutions to create educational content about ethical AI use. This project will benefit charitable organizations dedicated to educating computer science.

Content Safety Approach

The video-sharing app has supported its moderation strategy, amid debate over plans to make redundant numerous content moderators in the UK. It is planning to cut hundreds of positions in its content moderation division in London, with worker representatives and internet security professionals voicing alarm that staff are being displaced by machine-led review.

A senior executive stated that people-led review would still have a role, but automated tools can protect employees by filtering out the most distressing content prior to it gets reviewed by humans. The company stated a 76% decrease in explicit and harmful content reviewed by content reviewers over the last 12 months due to intervention by its automated systems.

It is vital to combine staff and AI to ensure user safety,” the executive stated. “We’ll have humans as part of that process, but we further consider it’s very important to reduce exposure to harmful content as swiftly, which is why a lot of the machine support is proving valuable work at speed.”
Written by

Nathan Boyd

Elara Vance is a tech journalist and AI researcher with over a decade of experience covering emerging technologies and their societal impacts.

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